Did You Notice Our Brand New Content Strategy?

image by Gret@Lorenz

For the past two months, we have been experimenting with content strategies to see what works best. Did you notice the changes?

In June, we set a different content topic  for each week. All posts for that week related to keywords in that topic. The Content theme for the week of June 1  was  “125 x 125 Ads” with three posts:
“Part 1 :Turn Your Grab My Button into a Free BillBoard”
“Grab My Button Widget Tutorial: One Click Installation”
“Part 2 :Turn Your Grab My Button into a Free BillBoard”

Based on the number of comments dropping, results were not so good. We changed the strategy for July, defining a topic for each day of the week:

MONDAYS – “Search Engine Optimization/Traffic”
WEDNESDAYS – “How to be Successful Blogger”
FRIDAYS – “Track Visitors -Analytics/Statcounter”

There were three posts on each topic during the month. This strategy worked well and the number of comments doubled. (We will examine all of this in a separate post so that you can see how you can, and should, build a content strategy.)

Before getting too far into August, we thought and it would be a great idea to ask our readers what you think of the themed content strategy. (We did not change the template!)

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Also, leave your feedback and thoughts in comments.

Thanks for Your Time.